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SER and El País, Spain's favorite media outlets
SER and El País, Spain's favorite media outlets
According to the latest study by the CIS, most Spaniards prefer PRISA's media when it comes to current affairs on radio and in the press.
10/5/2010
Cadena Ser and El Pais are the most popular media outlets among the Spanish public for keeping up to date on current affairs, according to results from a study carried out by the Spanish Sociological Research Centre (CIS) for the month of April.
32.4% of respondents preferred to listen to Cadena SER radio for news. The channel was followed, in order of preference, by Onda Cero (14.3%), Spanish National Radio -Radio 1- (10.3%), Cadena Cope (7.7%), RAC 1 (4.0%) , Catalunya Radio (3.2%) and Radio Euskadi (2.8%).
Among print press, El País ranks first with 16.3%, followed by El Mundo (8.6%), ABC (3.8%), La Nueva España (2.1%) La Razón (1.7%), Ultima Hora (1.4%), the Heraldo de Aragón and Norte de Castilla (1.3% in both cases).
Among the TV channels, TVE 1 (33.4%) came out on top, followed by Antena 3 Television (21.8%), Telecinco (11, 3%), TV3 (6.9%), La Sexta (3.2%), and Canal Sur (2.8%). Cuatro, Sogecable's free-to-air channel, was chosen by 5.2% of the audience.
The study also shows that, when it comes to news and current affairs, 67.7% of Spaniards watch the news on television every day, 25.9% tune in to the radio, and 25% read non-sports press. 13% go online for news and current affairs.
Tags: PRISA, Press, Radio, El País, Cadena SER
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