Education, information and entertainment in transformation

In 2010, PRISA embarked on a new phase of development. The Group is committed to a modernization of its traditional business model that will transform it into a consumer-oriented company through the use of the most advanced technology. This process is taking place against the backdrop of the changes that are occurring in the media and content sectors. These rapid changes require the transformation of PRISA into a new company, focused not only on the production and distribution of content in Spanish and Portuguese, but also on building up a greater knowledge base of each of its stakeholders and on the increasing use of new technologies.

Since December 3, PRISA shares have been trading in Spain and in the USA, making the group an even more plural and international company with a new governance model and a majority of independent board members of major international importance. This ensures both the effective governance and full transparency in all of the Group’s activities required to face this new phase of growth.