PRISA, an international group

PRISA is the world’s leading Spanish and Portuguese-language media group in the fields of education, information and entertainment. Present in 22 countries, it reaches more than 50 million users through its global brands El País, 40 Principales, Santillana and Alfaguara. Its presence in Brazil and Portugal and among the growing Hispanic community in the US has given the group an Ibero-American dimension and has opened up a potential global market of 700 million people.

The business lead enjoyed by PRISA, its wide range of revenue sources, along with a 15.3% reduction in costs, has allowed the Group to continue to post profits across all its companies and to maintain EBITDA margins through 2009, despite the world economic downturn and the crisis hitting the sector. Consolidated net result for the year amounted to over 50 million euros. In the fiscal year 2009, PRISA had an operating income of 3,209 million euros, with EBITDA of 624 million euros and increased margins.

Moreover, in 2009 PRISA has launched a series of operations that are part of the strategic plans announced by the Group to source new capital and technology, and to seek out new markets for its business units. This will require the entry of new partners for the development of additional activities in Latin America, particularly Brazil and Mexico, the strengthening of emerging business lines and will lead to the successful expansion of global brands.