A global group PRISA is the world’s leading creator and distributor of Spanish and Portuguese-language content in the fields of education, information and news, and entertainment, 2 thanks to its multi-channel offer of high-quality products. Present in 22 countries, PRISA reaches more than 52 million users through its global brands El País, 40 Principales, Santillana and Alfaguara. As market leader in general-interest press, commercial and Pay TV, spokenword and music radio, education and publishing, it is one of the Spanish-speaking world’s largest media groups and possesses an extraordinary portfolio of assets. Its presence in Brazil and Portugal and among the growing Hispanic community in the US has given the group an Ibero-American dimension and has opened up a potential global market of 700 million people. Prisa is a modern company with a clear commitment to society, a vocation to lead, to innovate and to expand. The company trades on both the Madrid and New York stock exchanges, and reported revenues of over 2.650 million euros in 2012. Every day, Prisa content reaches almost 30 million radio listeners, 10 million viewers and 72 million unique visitors, representing 33 million unique users each month on our our websites. What’s more, we sell 126 million books a year. PRISA has embarked upon an ambitious strategy to develop new models for content distribution and for establishing relationships with users, offering products and services tailored to consumer needs across all types of mobile devices in an ongoing and dynamic process that optimizes digital resources. 01
PRISA Executive Summary 2013
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