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Memoria 2016 EN_PRISA_20160315_V4 baja

Social Responsibility and Sustainability Report 2016 | PRISA PRISA, a global group 29 Programs with global content also played a critical role. These included World Dance Music and Black Jack, as well as the newly launched 40 Global Show, broadcast on all 40 Principales stations in all 11 countries in which it operates. Planet Events In 2015, concert promoter Planet Events has worked with the hottest national and international artists from the current music scene, such as Maná (with more than 120,000 spectators), Dvicio, Franco Battiato, Franco de Vita, Juanes and Caetano Veloso & Gilberto Gil. The promoter also scheduled concerts for renowned artists such as Sabina, Serrat, Raphael, Fito y Fitipaldis, Estrella Morente and Niño Josele, and Pablo Alborán, among others. Once again in 2015, the company produced the Premios Dial Awards, the 40 Principales Awards, the As Sports Awards, Premios Ondas Awards, the Primavera Pop festival, Actua, and 90th Anniversary of Radio Madrid. The promoter was also involved in the organization of festivals and special events, including Dcode, Festival Charco, Días Nórdicos and Sama-Sama, and set up the concert series Madtown Days and music platform Mad Moon Music. Tyrona Eventos The year 2015 saw the launch of Tyrona Eventos, PRISA Radio’s new events operator in Latin America. In its first six months, Colombia and Mexico enjoyed more than 15 musical events of all styles and formats, such as the concert Vives and Friends at the Estadio El Campin which beat all attendance records in Colombia. Tyrona Eventos entered into a strategic agreement with SFX, the world’s largest global producer of live events and digital entertainment content focused on electronic music culture, to promote Life in Colour in Mexico City, Monterrey and Bogota, and the event Tomorrowland Unite, also in Mexico City. Viva Radio Concert, the soundtrack to your life


Memoria 2016 EN_PRISA_20160315_V4 baja
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