Page 10

Informe_Anual_PRISA_EN

10 1 | Year in review 2016 JANUARY MARCH FEBRUARY • Loqueleo, the new children’s and youth literature project, is presented in Spain in the presence of hundreds of fans at the Teatros Canal in Madrid. • Premiere at the Capitol Cinema of El País with the Constitution, a documentary that explores how El País faced the attempted coup of February 23. • The UAM-El País School of Journalism celebrates its 30th anniversary and announces the first edition of the Tilde Award for new narratives in journalism. • The Third Congress of Santillana Compartir Mexico looks at Trends in Education, with the participation of Howard Gardner, best known for his theory of multiple intelligences, and 400 school principals. • On the occasion of its 50th anniversary, Los 40 Principales overhauls its brand to become LOS40, reflecting its internationalization and its transformation towards digital and audiovisual entertainment. • El País celebrates the 33rd edition of the Ortega y Gasset Awards for Journalism, with the presence of the King and Queen of Spain on the newspaper’s 40th anniversary. • El País organizes the Retina Forum, the Ibero-American event exploring digital transformation, and aimed at understanding business opportunities in the digital environment. • The tenth edition of Primavera Pop, the festival with which LOS40 welcomes spring with all the best in music. • First Ibero-American Festival of Children’s Literature, organized by the Santillana Foundation and held in Colombia, and attended by President Juan Manuel Santos. • El País and Santillana hold nine workshops on journalism for 1000 school students within the framework of the Seventh International Congress of Language in Puerto Rico. • PRISA Noticias launches ElMotor.com, a new site dedicated to the automotive world and which shares its content across El País, As, Cinco Días and El Huffington Post. • Santillana opens its Leadership Academy in Brazil, a firm commitment to training educational leaders in the performance and perfection of their duties. • In Texas, Santillana wins the silver medal at the Learning Impact Awards for its technological innovation in the Spanish-language learning project Santillana eLearning Center. • Loqueleo, the children’s and youth literature brand, wins Silver at the Laus Awards for naming and corporate identity in the graphic design category. • Presentation of Podium Podcast, PRISA Radio’s global network of podcasts in Spanish, at a ceremony with writers Mario Vargas Llosa and Arturo Perez-Reverte. • Paul McCartney concert at the Vicente Calderón stadium in Madrid, on the occasion of the anniversaries of El País and LOS40. • Radio Comercial wins the Marketeer award in the media category, as the station celebrates four years as audience leader media. • The Grandes Profes! (Great Teachers!) event, organized by Santillana and the ATRESMEDIA and Telefonica Foundations, is a resounding success with more than 2,000 teachers attending from all over Spain. • As Chile consolidates its position and, in less than a year, becomes the country’s leading sports news media outlet. • TVI Ficçãolands in the UK, reaching more than 300,000 Portuguese citizens living in Great Britain and Northern Ireland. • El País launches the concert series Matinales, music performances bringing live acts to the general public during daytime at weekends, and featuring Iván Ferreiro and Marlango, among others. • Santillana acquires the company Carvajal Educational Solutions (Colombia), one of the leading publishers in Latin America. • The 20th edition of the Cadena Dial Awards hosts its birthday party with artists and performers from several generations in Santa Cruz de Tenerife. • El País makes a foray into the world of audio with a podcast on the terror attacks of March 11, 2004, in Madrid, in collaboration with Cadena Ser. • Ricardo de Querol, new editor-in-chief of the business and finance newspaper Cinco Días. APRIL MAY JUNE


Informe_Anual_PRISA_EN
To see the actual publication please follow the link above