prISa’s world audience (millions) average length of visit (minutes) 25 20 15 10 5 0 + 23 % 20,184,000 5 4 3 2 1 0 + 25 % 2010 2009 2010 2009 traffic by region. Growth of world audiences 2010 Spain LatAm USA Other 47 % 37 % 3% 13 % 2009 54 % 39 % 4% 3% 2010 Data: Comscore Media Metrix 2009 21