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Informe Anual EN

48 Sustainability Report 2014 Year in review PRISA, a global group PRISA TV PRISA‘s audiovisual area ended the year leading the Spanish and Portuguese markets with its offer of digital entertainment and commercial television. In Spain, PRISA TV operates under the brand CANAL+, and in Portugal the company is present in the commercial television network TVI, through CAPITAL MEDIA group. CANAL+ continues to lead the Spanish audiovisual market with a multichannel offer delivered via satellite to more than 1.6 million subscriber households. This year CANAL+ has signed important agreements to expand its audiovisual content and its multichannel offer, and it has committed itself to the development and implementation of new technology applications that will enhance the user experience of its customers. The company has also rolled out YOMVI - CANAL+’s ambitious foray into the connected universe - to include new devices and has expanded its distribution through OTT services. The company has also invested enormous efforts in optimizing CANAL+ interactive services over the course of this year. Highlights in this area include: the new version of the electronic program guide, which displays faster in 16:9 and HD formats; and the option of remote recording, which enables customers to program their iPlus decoder from anywhere. In addition, after a 20-year history of of innovation and commitment to providing its clients with all the latest technological advances, Canal + this year entered the world of 4K technology. During 2013 GRUPO CANAL+ reported revenues totaling 1,166 million euros, with EBITDA of 28 million euros. The number of CANAL+ DTH subscribers at year end was 1,620,632. On other platforms, CANAL+1 had 91,059 customers and CANAL+ LIGA had 659,790. ARPU stood at 42.7. In Portugal, TVI has, for yet another year running, consolidated its position as undisputed leader in the commercial television sector. Furthermore, and chiefly through TVI Internacional, the channel has expanded its distribution to reach Portuguese communities living in other countries, and has launched +TVI, a new entertainment channel created for the Pay-TV market in Portugal, and which is broadcast exclusively on the ZON platform. In 2013, TVI24 registered its best year ever with a share of 1.7% and the channel expanded its broadcasts to include Angola, Mozambique and Cape Verde. With regards to Media Capital’s radio stations, Rádio Comercial maintained its absolute audience-share lead and proved to be the most successful media brand on the social networks. The network of sites run by Media Capital Digital reported robust performance and recorded a monthly average of more than 400 million page views (up 74%). The production company Plural Entertainment ended the year with more than 1,400 hours of productions. Rapid advance of yomvi During 2013, YOMVI has dramatically increased its presence on new devices and its robust performance runs in tandem with the successful penetration of CONNECTED TV, from SAMSUNG TV and LG, and of mobile devices such as iPad or iPhone. In addition, this year the company has begun measuring the consumption of video on demand (VOD) after a major agreement with the company Rentrak. VOD tracking has revealed that the the weekly VOD consumption via YOMVI has gone from 500,000 at the beginning of the year to more than 1 million by the end of 2013. This increase in consumption occurred primarily from the third quarter onwards, coinciding with the start of football season and the debut of new series. Finally, the 30 YOMVI registered 30 million VOD downloads during 2013


Informe Anual EN
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