06. Commitment to society Annual Report 2013 Education as the engine of social development PRISA is active in the defense and promotion of social and cultural values in the regions where it operates, especially 106 in the fields of education and teaching. An example of these efforts is our ongoing cooperation with prestigious universities in Spain and Latin America in the promotion of education and training. Among the participating universities are: the Universidad Autónoma of Madrid, the Menéndez Pelayo International University and the U. SANTILLANA The founding principles of SANTILLANA set out the Company’s goal to contribute to education and culture as a means to developing and building freer and fairer societies. This goal is inseparable from the Company’s strategy in all its operations and day-to-day activities, and we work under strict criteria of professional quality and respect for our users, that allow us to maintain and increase our presence and lead in all those societies where we operate. In 2012, the Foundation signed a global collaboration agreement with the UNESCO on education, which includes providing technical assistance involving SANTILLANA’s UNO learning system, the organization of educational events and the dissemination of educational projects, especially those related to quality teaching and education. The Foundation also lent its support to UNICEF’s global campaign Finishing School in an effort to improve the quality and equity in education, address inequality and promote social inclusion. Apart from publishing textbooks, which is SANTILLANA’s core activity, we also produce a wide variety of materials aimed at teachers, students, and families. Many of these are of great help to the Ministries of Education and government education bodies in order to “interpret” and define the curriculum. In this regard, during 2012 these projects included: ƒƒ Curricular adaptations. Specific material for young people with certain learning difficulties. ƒƒ Linguistics project. Materials on the functional and communicative dimension of language.
PRISA Annual Report 2013
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