04. Education, information and entertainment in transformation Annual Report 2013 The digital edition of the newspaper -Cincodías.com- has seen unique users and page views grow continually. According to Omniture, the site had more than 16 million unique users in 2012. The new sections “Emprendedores” 66 (Entrepreneurs) and “Finanzas Personales” (Personal Finance) illustrate the strength of our commitment to provide quality and practical content . On July 5, 2012, the Cinco Días was upgraded with a more dynamic and social design, while content and tools to analyze the markets were revamped. Furthermore, Cinco Días is also available in other formats and platforms -such as Kiosko y Más- and its apps for mobiles and tablets set a new benchmark for innovation. In 2012 Cinco Días maintained its commitment to the organization of events with a high public profile. The Cinco Días Forum, a space for debate which brings together leading business figures, this year welcomed Patxi López, Jose Antonio Monagas, Paulino Rivero, Miguel Sanz, Luis de Guindos and Ana Pastor. The fifth annual Cinco Días Awards for Business Innovation were held on November 28, and are among the most prestigious events in the business calendar. The winners of this year’s awards were Santander, Mutua Madrileña and Tecnalia. PRISA Revistas PRISA Revistas continued its expansion in 2012 with the development of specific products for the iPad. On November 1 Cinemanía magazine launched its iPad edition with The 200 Best Movies of All Time, while Rolling Stone published The Top 100 V Cinco Días Awards Artists of All Time. The Cinemanía website became MSN’s Film Channel in July 2012, and traffic doubled, according to Omniture between December 2011 and December 2012. November saw the fourth edition of the Rolling Stone Awards, with winners including performers such as Manolo Garcia, Kiko Veneno and Vetusta Morla and the movie world’s Paco León and Juan Antonio Bayona. In October Gentleman magazine its 100th issue with a special edition of the magazine published together with a style guide entitled The Style Secrets of the 21st-century Gentleman, sponsored by department store El Corte Inglés. Among the new projects developed by Area Factory are Canal Tendencias (a lifestyle website hosted by the Group’s different sites: Diario As, Cinco Días and Cadena SER); and Cadena SER’s mobile app for the Football League called Guía Carrusel. Finally, May saw the redesign of Claves magazine, which became bimonthly, offered readers more pages and changed to a new book format. Management team ƒƒ Executive President of PRISA Noticias and CEO of El País: José Luis Sainz. ƒƒ Managing Director for Press and CEO of PRISA Revistas: Julio Alonso Peña. ƒƒ CFO and Resources Officer: Matilde Casado. ƒƒ Chief Digital Officer: Carlos Relloso. ƒƒ Editor-in-Chief, El PAIS: Javier Moreno. ƒƒ Editor-in-Chief, Cinco Días : Jorge Rivera. ƒƒ Editor-in-Chief, As: Alfredo Relaño. ƒƒ Director of Communication: Pedro Zuazua.
PRISA Annual Report 2013
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