Commitments and future challenges Sustainability at PRISA 81 Sustainability Report 2014 Globalization and the free market economy have fostered the development of an extreme consumer culture that often relegates to the sidelines the true value of institutions, knowledge and reflection. Companies involved in culture and education such as PRISA now face the greatest challenge of their history to bear the daily burden of responsibility in the exercise of quality journalism and education, both crucial to the construction of the critical and informed public opinion that is required by future citizens. PRISA, therefore, has to take on the added challenge posed by the environment in which it operates by embracing the necessary transformation of its business model -a model that places the user at the center- while holding on to the basic values and principles of its identity as a factor that sets us apart. A recognized commitment to facing ongoing challenges PRISA’s commitment to sustainability has been recognized by investors since 2008, when the international index for corporate social responsibility and sustainability, the FTSE4Good, was established. FTSE4Good is a package of indices aimed at measuring the efforts of 30 Spanish companies to meet globally recognized standards, and PRISA has been included on the index since the very beginning in recognition of its good practices. In June 2014, PRISA once again received the index certification for maintaining the required standards on corporate social responsibility, human rights, labor, environment and anti-corruption PRISA has also been signed up to the United Nations Global Compact since 2008. The company thus signaled its commitment to aligning its operations and strategies with ten universally accepted principles in the areas of human rights, labor, environment and anti-corruption, as promoted by the UN. In 2010, 2011 and 2012, the Spanish Network for the UN Global Compact congratulated PRISA for its Progress Report, lauding the quality of the information reported, the organization of the document, and the initiatives carried out by the company and its business units to integrate CSR into the Group’s management. In May 2013, the Group has gone from being mere signatories of the Compact to being full members of the Spanish Network for the UN Global Compact, thereby strengthening its commitment to the Ten Principles. This means that the Group now works more directly with the organization of the Global Compact and has set itself the challenge of identifying and promoting best practice in the media and education sectors to promote sustainability. Also in 2013, we have maintained our commitment to improving the reporting of nonfinancial information and, as a result, we obtained the GC Advanced level for our latest annual report. Project for the revision and improvement of the CSR report Meanwhile, we have initiated the crucial process of thoroughly improving our Social Responsibility report in four ambitious phases that will allow us to adapt to the new G4 version of the GRI (Global Reporting Initiative) on time. During 2013 we have carried out a thorough analysis of our reporting and benchmarking. Fruit of this labor may already be seen in this Sustainability Report, as the first phase of improving the structure of the report has already been carried out. Thus, the information reported that was relevant to GRI G3.1, which had not been addressed properly, has now been dealt with correctly. This is an important step towards the demanding level that we have set for 2015 and 2016, and PRISA has the added challenge of transforming its business model while maintaining its values and principles as a differentiator
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