Year in review PRISA, a global group adjustments with the minimum possible impact on employment. The very nature of the services provided by PRISA to society in the fields of news and information, communication, and education and entertainment, means that the Company is closely bound to the social milieu in which it operates. This link will only develop its full potential if we have professionals who share these same principles, as fortunately is undoubtedly the case. Within the group, we run a range of collaborative initiatives with educational institutions to raise awareness and involve students in business organization (internships for Universities and Business Enterprises), and we donate technical material to Schools and Faculties. In some of the businesses, Social Responsibility is channeled through the Association “025 Project” which manages donations from employees and from the company and distributes the funds thus raised to NGOs and Development Aid Foundations. One noteworthy event is the organization’s annual Solidarity Day. In 2013 employees were encouraged to get involved in a range of social responsibility initiatives in which the company participates, including: environmental conservation initiatives, donations to social campaigns, and participation in events that foster the cultural development of society. 98 Sustainability Report 2014 The number of people on staff who have participated in corporate volunteer programs during 2013 was 62 in Spain and 52 in Latin America. From an internal perspective, in 2013 the Group promoted the further development of plans and measures aimed at creating a better work/life balance, that were first implemented in 2012. Measures taken in response to the economic situation All adopted measures have been taken using the appropriate channels of negotiation and with a view to reaching agreements with the Legal Representation of Workers. The Group maintains a commitment with its employees to act with the utmost transparency. The company has launched an extensive and comprehensive communication plan that has reached into every workplace and which explains the strategy to be followed to address the profound changes taking place in the market, and the eventual impact of each measure that is taken. It is well known that the economic situation in Spain, where a significant portion of the Group’s operations are based, has been deeply affected by significant shifts related to a systematic drop in advertising spending, the emergence of new technologies, and new consumer habits. These changes have forced adjustments across all companies in the sector. At PRISA, however, thanks largely to its extraordinary geographical and business diversity, the impact has been to some extent absorbed and the Group has been more able than most to gradually apply the required adjustments. Unfortunately, the circumstances described here have forced the Group to resort to employment adjustments and staff cuts, which the company has at all times kept to the minimum necessary. These adjustments have been carried out responsibly and with a firm commitment to reaching agreements with the Legal Representation of Workers. We also applied compensation plans that were a significant improvement over those legally established for these situations. Noteworthy measures included reaching agreements on Outplacement services to ease the transition of employees to new jobs and on financial assistance to help them attend occupational training courses. In 2013, and in order to maintain employment and to avoid further staff cuts, a range of alternative measures have been implemented in many companies after negotiations with workers, such as wage cuts, rationalization of fringe benefits and voluntary leave. It has encouraged employee participation in conservation of the environment, cultural development, and contributions to social campaigns
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