04. Education, information and entertainment in transformation Annual Report 2013 and satisfaction by offering them exclusive access to MEO services. Thus, TVI ficção, provides access to services such as advance purchase of soap opera episodes, offers alternative endings, exclusive interviews, Management team ƒƒ President of PRISA TV: Manuel Polanco. ƒƒ CEO of PRISA TV: Pedro Garcia Guillen. ƒƒ Chief Financial Officer, PRISA TV: Juan Herrero Abelló. ƒƒ Director of Communications, PRISA TV: Purification Gonzalez. ƒƒ CEO of Canal+: Manuel Mirat. ƒƒ Managing Director of Contents and Rights Acquisitions, Canal+: Alex Martinez Roig. ƒƒ CEO of MEDIA CAPITAL: Rosa Cullell. 78 actor biographies, talk shows, backstage videos, cooking with well-known Portuguese actors and music stars, and offers series that are part of the history of the soap opera in Portugal and hit TV movies and series. In its first months on air, TVI Ficção was the channel with the highest number of viewers to have been launched in 2012. Activity in Portugal In 2012, Plural has strengthened its lead, consolidating its position as a leading producer in the soap opera genre in Portugal, with over 800 hours of content produced. The Company’s productions set the standard at both a national and international level. The award for Best Production Company in Portugal (from the professional journal M & P) and the International Emmy nomination are testament to the quality and competitiveness of the Company’s output. Furthermore, Plural has achieved great success with new audiovisual products such as “Filmes RTP” and Morangos com Açucar - o Filme (one of the three most-viewed Portuguese films of the last ten years and already the top selling DVD and VOD). Meanwhile, EMAV (Plural’s technical company) and EPC (stage and set design) have had a strong year with robust performance in European markets. Activity in Spain In Spain, Plural has produced programs for a variety of genres including entertainment, soap operas, news, sports, reality shows and documentaries. There was a total of over 700 hours of production, including programs such as Hermano Mayor, Hijos de Papá, Más allá de la Vida, La Nube and Deportes Cuatro. Plural clients include major Spanish and Portuguese TV networks and the Company’s projects have a well-deserved reputation for the originality of their scripts, cutting edge image processing and high production values. The Company’s programs are audience leaders among a range of different targets and in different time slots. Other businesses much of the success that Media Capital enjoyed this year was due to the exceptional contribution of radio businesses and events. Media Capital Radios was audience leader for the first time ever in Portugal, via Radio Comercial, which recorded a record audience share of 15.4 %. The other Group radio stations also ended 2012 with a sharp rise in audience figures, particularly m80, with about 4.3 %, making it the leading radio broadcaster among stations without national distribution. In the Digital sector, all sites owned by Grupo Media Capital have this year seen a 10 % increase in visits and
PRISA Annual Report 2013
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