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EL PAÍS and Amazon Prime Now sign first ever agreement for the distribution of newspapers

21-04-2017

EL PAÍS will be available from this Sunday, April 23, via Amazon Prime Now. Readers living in the metropolitan area of ​​Madrid will be able to request their copy of the paper with a single click and receive it within an hour at their indicated address via Amazon Prime Now’s ultra-fast delivery service. The metropolitan area of ​​Barcelona will be added to the service in the coming weeks.

Between Sunday, 23 April, and Thursday, 27 April, Amazon customers will also receive a free copy of El País and Cinco Días with every order they place with Amazon Prime Now. And from April 28, they’ll also be sent free copies of the papers by simply adding them to their shopping carts.

On May 14, once the promotional period has finalized, the purchasing process will revert to the usual Amazon Prime Now procedure. The customer will merely have to pay the cover price of the newspaper, which will be the same as in traditional outlets. Readers can choose whether to receive their newspaper in the two-hour time slot that suits them best or have it delivered within an hour, at an added cost as per the service. Deliveries are made to the location within the metropolitan area as indicated by the customer, 7 days a week from 8am to midnight. The cover date is the date on which the order is placed.

From Sunday, Amazon Prime Now will be adding its new press category, which will host the PRISA Noticias newspaper titles (El Pais, Cinco Dias – and AS, which will join the service in mid-May). This is a pioneering initiative and a world first, with PRISA Noticias newspaper titles thus becoming the first newspapers to be available through Amazon’s instant delivery service. EL PAÍS, AS and Cinco Dias join the offer of tens of thousands of other products that can be found on Amazon Prime Now. And PRISA Noticias thereby adds internet sales of their print editions to the usual distribution channels.

The magazines regularly distributed with EL PAÍS on weekends (the first Saturday of each month: ICON; the second Saturday: SModa; the third: BuenaVida; and the fourth, Tentaciones; plus EL PAÍS Semanal on Sundays), will also be available via Amazon Prime Now alongside the paper, as well as for sale individually.

The arrival of Amazon Prime Now in Spain has revolutionized the distribution of goods and products purchased online. Prime Now is an exclusive service for premium customers of Amazon and offers a vast range of products classified in categories that are accessed through simple navigation: food and beverage, drug store, beauty, electronics, sports, toys, home and gifts.

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