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DIGITAL+ and SAMSUNG sign strategic agreement

29-07-2011

  •  The alliance forms part of PRISA TV's ongoing digital transformation
  • Samsung Electronics keeps on working closely with leading content providers to offer the best home entertainment experience

Two leading companies announce a new partnership. DIGITAL+, Spain's leading provider of premium audiovisual entertainment and cutting edge services, and Samsung, the world leader in digital technology and consumer electronics, have announced a strategic partnership aimed at joint development of digital entertainment.

The signing of this agreement will see the integration of the best audiovisual content on the Spanish market, available via DIGITAL +, with a broad range of Samsung electronic devices. Samsung users will thus be able to enjoy DIGITAL + from its Internet-enabled Smart TVs, Blu-Ray, tablets or mobile phones, among other media.

The agreement will be implemented over several phases. In an initial stage, DIGITAL + subscribers will be able to access all of CANAL+'s best content via internet streaming with their Samsung Smart TV. This will include live broadcasts from CANAL +, CANAL + Fútbol, ​​Canal + Deportes, Canal + Golf and 40 TV, allowing viewers to enjoy, without any additional cost, popular sports content such as La Liga BBVA (First Division), La Liga Adelante (Second Division), the King's Cup, the English Premier League, Calcio, the Europa League, the Australian Open Tennis Championship, the U.S. Open, the prestigious Wimbledon tournament, the Six Nations rugby, the four golf Grand Slams, the Diamond League athletics, the world's top handball league (Asobal League), among other major events. CANAL+ flagship programs such as the Informe Robinson, Fiebre Maldini  and El Día Después, as well as all the best music courtesy of 40TV,  will also be among the stars of Smart TV.

Subsequent phases will allow all customers with SAMSUNG Smart TVs to access DIGITAL + content.

For both companies,  the alliance is aimed at offering customers a unique audiovisual entertainment experience, complete with all the benefits of TV on demand and so-called smart features. The alliance will greatly benefit from the cutting-edge content and technology provided by both DIGITAL + and Samsung. Samsung is committed to innovation and improving its products, using the latest technology and providing easy access to quality content. DIGITAL + is similarly committed to developing audiovisual content that will boost growth across all media and all distribution systems within the framework of digital transformation which it is currently undergoing.

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