HP and Santillana expand their collaboration through an agreement to integrate technology and digital contents in the classrooms

• The agreement will offer comprehensive digital services solutions for the improvement of the management of educational centers
• This new collaboration has an international reach, with a strong focus on Spanish-speaking countries and Brazil

Hewlett-Packard (HP) and Santillana have signed today a framework agreement by which they establish a wide channel of collaboration in the fields of business development, marketing and the promotion of comprehensive digital educational services.

The agreement has been signed by Enrique Lores, Vice-President of HP Personal Systems Group, Helena Herrero, HP Vice-President and General Manager of Personal Systems Group for HP Iberia and Miguel Ángel Cayuela Sebastián, CEO of Santillana.

The agreement is applicable to all the Spanish-speaking countries in which both companies are present, as well as Brazil. Its final purpose is to drive the digital transformation of traditional classrooms and improve the educational process in schools, educational institutions and high schools all over these countries, both in the private and the public sector.

Through this agreement, Santillana will provide the best teaching contents available, as well as preferential access to its tools and services. HP, on its part, will offer the IT devices most suited for education, such as touch screen PC, notebooks, speakers, servers, multifunctional and large format, as well as all related services.

This comprehensive product and content portfolio will be jointly developed and marketed both by Santillana and its owned and associated commercial channel, as well as by HP and its own distribution channel.

“Santillana has a history of over 50 years of work towards the cultural and educational development of Spain and Latin America. We find crucial to unite this development to the technological transformation that the society is experiencing. The agreement with HP will help us to offer the teaching community of all the countries we operate in a modern pedagogical paradigm sustained by a comprehensive offer of educational digital quality contents and services,” said Miguel Ángel Cayuela.

“In HP we are excited for this opportunity to unite our technological offerings for the educational field to those of a publishing house as significant and robust as Santillana. Through this joint offering, educational and teaching centers will be able to perform more naturally all academic and pedagogical activities with a key digital component, thus attracting and keeping the attention of the young students for longer periods of time, as well as achieving the best experience possible, for both the students and the teachers”, said Enrique Lores.

On the other hand, Helena Herrero pointed out that “promoting the use of technology and innovation, especially in the educational field, has been part of HP’s DNA from its very beginning. We firmly believe in the importance of promoting all possible professional vocations among the young, in order to configure a human capital that guarantees a better future. To that end, it is crucial to implement the latest technologies in the classrooms, and the agreement we have signed with Santillana ensures that educational centers have access to the best joint offer, created to improve the teaching-learning process, the creation of educational materials, as well to provide the best tools for school management, as well as many other solutions.”

Collaborating to create custom textbooks on demand

The collaboration between Santillana and HP is not a recent event. Both companies share a long history of collaboration, seeking to cater to the demand for increasingly customized books, tailored for the needs of different regions, schools and even pupils. Through this collaboration, both companies are leading a true revolution in the way that textbooks and didactical materials are being produced, distributed and used.

Always at the forefront of the publishing market, Santillana is in a constant search for new forms of developing and printing textbooks. Nowadays, there are situations that may require the printing of a single book, 1,000 or even 10,000 custom books, each of them different.

For this reason, Santillana set itself the goal of using digital printing technologies developed by HP for the production of all the materials of its teaching systems. Such is the case of the HP Indigo digital printing press, which enables the publishing group to provide the necessary tools to advance towards knowledge and the future for to millions of students. Thanks to the HP Indigo, Santillana is able to provide high quality printing of editorial contents in small print runs.