News
12-11-2012
ODEON UCI Cinemas, Europe’s number one cinema chain in total screen count, has today announced that CINESA (Compañía de Iniciativas y Espectáculos, S.A.) has signed a commercial agreement with CANAL+ offering customers exclusive on demand film and TV series content online via YOMVI, a new service from CANAL+.
YOMVI, the digital service offered by CANAL+, gives customers three flexible options to watch video-on-demand content online; Subscription, a monthly flat fee allowing customers to watch unlimited film and TV series; Taquilla, a pay-per-view option enabling customers to pick and choose the content they want to watch and Live TV.
The service, which will be available to CINESA customers from November (visit www.cinesa.es) will provide access to premium online content from CANAL+ through YOMVI. Customers will have access to a ‘Total Cinema Experience’ - all of the latest films, and much more, wherever and whenever they want.
The new service will offer two subscription options which can be purchased individually or bolted together offering the perfect complementary content:
Customers will be able to watch a wide range of content even earlier than competitive services offer, including the latest films, TV series and documentaries (no locked-in subscription timeframe):
Customers will be able to enjoy the best football including:
As well as these two subscription options, customers will also have the option to watch and pay for individual content under Taquilla, a pay-per-view service meaning customerswill only have to pay for the content they want to watch. This service will give access to:
YOMVI also offers a catalogue of over 2,000 films from all major distributors, independent directors and the latest Spanish releases; together with award winning TV series and the best documentaries. YOMVI customers will be able to watch the latest content ahead of competitive services and soon after their release date, offering CINESA customers the chance to enjoy releases they have not yet seen at the cinema. YOMVI also offers the best sport service available, providing customers with the biggest matches of the season.
José Batlle, CEO of CINESA and COO for Continental Europe, ODEON & UCI cinema group, said “CINESA has always been a leader in technological changes in the field of cinema exhibition in Spain. With this new agreement, the company continues broadening its horizons as well as that of the future of cinema in Spain”. General Director from CANAL +, Manuel Mirat, claimed “We are very pleased with this agreement, as it involves a strategic advance in the multi-distribution of YOMVI and sets a bond with CINESA, a company, that, like ours, focuses its efforts towards technological innovation and digital development”.
Access to YOMVI in CINESA
Access to the service is easy. Customers should enter the CINESA home page (www.cinesa.es) and from there, there will be direct access to the best catalogue of latest film releases, TV series, documentaries and live soccer, under the YOMVI service.
As well as this service, CINESA customers will also be able to check cinema time schedules, take advantage of many promotions and add points to their Cinesacard account (CINESA loyalty card). This service will therefore offer customers a range of advantages through purchases, including exclusive benefits and discounts for their next visit to the cinemas.
CINESA users will be able to access YOMVI through a PC or laptop connected to the Internet, and gradually, the service will be available via other devices.
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