‘PRO, Foro Industria y Deporte’, the Spanish-speaking business Summit

• 2Playbook, in collaboration with AS as media partner, organizes a forum to discuss the role of sports as an economic engine and social transformation
• The event will count on the participation of Javier Tebas, Alejandro Blanco, Jordi Bertomeu, Mercedes Coghen, Javier Guillén, Gabriel Sáez, Cristina Gutiérrez and Haritz Kerejeta, among others

AS collaborates as media partner in PRO, Foro Industria y Deporte, an event that will address the challenges and opportunities of sports in the current situation of health crisis. The event will be held on June 2 and 3 in Madrid, will be organized by 2Playbook and already has the support of LaLiga and the Johan Cruyff Institute.

The conferences will be held in a hybrid format: the speakers will participate from a TV set and the meeting will be broadcast live through the AS and 2Playbook websites. The event will feature round tables, dialogues and presentations that will take place over two mornings. The audience will be able to interact by sending their questions about all the topics that the most relevant executives in the sector will tackle.