Andrea Agnelli, president of Juventus, Florentino Pérez, president of Real Madrid and Josep Maria Bartomeu, president of Barcelona, urge "zero tolerance" for abuse and violence in football at the launch of SER campaign “No respect, no game”
Radio network Cadena SER / PRISA Radio have launched the campaign “No respect, no game” at Madrid’s Costume Museum. The event was opened by presenter Dani Garrido, anchor of hit sports program Carrusel Deportivo, and was followed by a round-table discussion, moderated by Manu Carreño, anchor of radio show El Larguero.
The event was attended by Juan Luis Cebrián, Executive Chair of PRISA Group, Andrea Agnelli, President of Juventus, Florentino Pérez, President of Real Madrid, Josep Maria Bartomeu, President of F.C. Barcelona, and Nada Al-Nashif, Assistant Director-General for Social and Human Sciences at UNESCO.
Juan Luis Cebrián took the opportunity to explain what was behind the campaign, saying the goal was "to instill in young people the principles of tolerance."
"This project needs the help of everyone. Our goal is to enable people to grow, whether or not they become footballers," said Andrea Agnelli.
Florentino Pérez claimed that "football is an immense emotion that unites us all" and that "it is time to make history and expel all those who are intolerant and racist" before detailing the work of the Real Madrid Foundation in a key area: solidarity.
Meanwhile, Josep Maria Bartomeu spoke of the different programs being run by Barcelona to promote values. "We all need to recognize that we have a problem. Awareness is important," he said. "And our clubs can educate society in many values."
Finally, Al-Nashif, representing UNESCO, stressed how crucial it was that big clubs get involved in the fight for greater tolerance in football.
Manu Carreño, anchor of radio show El Larguero, then chaired a panel discussion with a range of key figures from the worlds of football and sports journalism, including José Ramón Lete, president of the Sports Council, Lola Romero, Atletico Madrid executive and head of the club’s women’s team, Luis Rubiales, president of AFE, Vicente del Bosque, Marcos Senna and Michael Robinson, who together addressed the issues of discrimination and racism in football.
Though Senna said he had not suffered racism himself, he had seen it up close, while Robinson recalled some difficult moments from the Premier.
"Racism is a societal issue rather than purely one of football," said former national coach Vicente del Bosque. A problem whose solution, for Luis Rubiales, is "education".
José Ramón Lete, meanwhile, said clearly that the days of the "ultras are over." And Lola Herrero chronicled her experience at Atletico to promote equality.
'No respect, no game' is an awareness campaign aimed at the public to combat discrimination and racism in Spanish football. This PRISA Radio initiative, developed within the framework of an agreement between PRISA and UNESCO, seeks to keep alive the spirit of the report "Colour?, What Colour?" prepared and presented by UNESCO in 2015.
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