03. EDUCATION, INFORMATION, AND ENTERTAINMENT IN TRANSFORMATION ANNUAL REPORT 2011 81% said that iPlus has changed the way they watch TV and 88% saw Digital+ as being at the cutting edge of pay TV thanks to iPlus. Connected to the Internet, the iPlus provides access to two new services. Digital+ On Demand allows the downloading of content from the platform, that can then stored on the hard disk of the iPlus and played whenever the viewer wants. The service is available 24 hours a day at no extra cost over the contracted commercial package. Digital+ On Demand commenced operations with an offer of Canal+ content covering various genres, and will grow to provide a catalog with thousands of titles. With Digital+ On Demand, viewers can also retrieve Canal+ content that is no longer being broadcast. The Videoclub service, meanwhile, works like a huge video library from which users can rent movies from all genres to enjoy on their TV or computer. Digital+ On Demand and Videoclub are but two examples of the technological transformation that is underway and that is changing the concept of television. Channels with linear programming schedules are being replaced by channels which allow viewers to choose what to watch and when watch it on all types of screens. Digital+ is available for smart phones, computers, iPhones and iPads. Digital+ TV Series Festival CANAL+ Canal+ is the premium pay television brand in Spain, a family of 13 channels with the best content in sports, movies, series, documentaries and children’s programs. All this, offered in the highest quality and via HD channels. For yet another year, the channel has continued to offer its viewers the best in national and international sports: the Spanish soccer league in full, all the major leagues in the world, the World Cup, the NBA, the Australia Open, Wimbledon and U.S. Open, the NFLA, the Super Bowl, Six Nations Rugby, all the major golf tournaments and the most important events of the bullfighting season. All with the Canal+ guarantee of quality, with broadcasts in HD and 3D that allow subscribers to enjoy quality that is unique in television in Spain. 54 In-house productions received a major boost in 2010. Under the new initiative Canal+ Originales, the channel premiered the series ¿Qué fue de Jorge Sanz? (Whatever happened to Jorge Sanz?), starring the actor of the title and directed by David Trueba. In the first quarter of 2011, the channel broadcast Crematorio, a tale of corruption in Spain starring José Sancho and based on the novel by Rafael Chirles (National Critics Award 2008). Critics were quick to hail it as one of the best series in the history of television in Spain, and one that rivals the quality of a US production. Other in-house productions have continued to gain in popularity on Canal+, such as El Día Después with Juanma Castaño and Santiago Canizares, Fiebre Maldini and El Día del Fútbol.. The Informe Robinson dedicated to the Spanish team at the World Cup in South Africa, was awarded a Premios Ondas Award in 2010. Canal+ Liga, with about one million subscribers, is the channel with the largest number of subscribers to the Digital+ platform. Canal+ Liga is dedicated exclusively to football, offering three premier league games every day,