1 | Year in review 2 | PRISA, a global group 3 | Commitments and future challenges 4 | Sustainability at PRISA 5 | Appendix
PRISA | 15
Self-criticism aimed at achieving
personal and business improvement.
Creativity and innovation in the
development of business.
Attention to the demands and
concerns of society and stakeholders.
Responsible, efficient and sustainable
management, which generates added
value for both the shareholder and for
society as a whole
Mission, vision and values
company”, focused not only on the production and
distribution of quality content, but also on learning
more about each of our stakeholder groups, as
well as on the use of new technologies.
Independence and rigor in our
role as informers, educators and
communicators.
Responsability, intellectual honesty
and transparency.
Pluralism and respect for all ideas,
cultures and people.
Defense of freedom, peace,
equality and the protection of
the environment.
A commitment to society is at the very core of
PRISA. From the very beginning, the founders
and promoters of El País have been committed
to Spanish society, to defending and expanding
democratic liberties, equality and civil rights for
all. All too aware of this responsibility, now, more
than four decades on, this commitment remains as
strong and vital as ever and now embraces Ibero
America.This vision is shared by all those who
work in our organization and is evident in the work
and in the day-to-day operations of all those who
work for PRISA. These values have always been
embraced by the teams of professionals working
at El País and have subsequently been taken on
board by all the Group’s companies as they strive
to be both socially responsible and world leaders
in the fields of education, and news and entertainment
in the Spanish and Portuguese-speaking
markets. We are thus responsive to the needs and
expectations of a free, responsible, respectful and
sustainable society. As a brand, we aspire to be
the world’s gold standard in culture and education
in Spanish and Portuguese. And the rapid changes
taking place in the media and content sector
have spurred PRISA’s transformation into a “new
BASIC FOUNDATIONAL PRINCIPLES