SOCIAL RESPONSABILITY
AND SUSTAINABILITY
REPORT
2018
26
Money, which are now joined by the Fortunes section,
covering lifestyle for top-tier professionals,
and a selection of digital content from Retina. There’s
also a Legal section, contributed by Wolters
Kluwer, leader in legal information. And the paper
maintains the sections Smart Life, the portal on
consumer technology, and PYME (SMEs) Territory
with practical information for freelancers, entrepreneurs
and small businesses.
During 2017, the Cinco Días Forum has consolidated
its reputation as a space for dialogue with
business and finance policymakers. Treasury Minister
Cristobal Montoro; the Foreign Minister Alfonso
Dastis; the Minister for Public Works Development,
Iñigo de la Serna; President of the CNMV,
Sebastián Albella; and the Secretary of State for
Economic Affairs, Irene Garrido, are just some of
the voices that have participated in these informative
breakfast debates, broadcast live on the Cinco
Días website and on social networks.
The Cinco Días Awards for Business Innovation
celebrated their tenth year,at a gala presided over
by the Minister of Economy, Luis de Guindos, and
which featured a masterclass by Fuencisla Clemares,
country manager of Google Spain and Portugal.
This year’s winners were Inditex, for its trajectory
throughout the decade, Libelium, BEOnChip
and Via Célere.
El HuffPost
El HuffPost reported a record audience in 2017
and consolidated its position among the four
most-read digital natives in Spain, with more than
13.5 million unique users according to Omniture
and nearly 10 million according to Comscore. It
has also reached record figures on social networks
and consolidated video as one of its chief narrative
formats. It has a million followers on Facebook,
nearly half a million on Twitter and 20,000 on Instagram.
On the occasion of its fifth anniversary, it
redesigned its logo and website to adapt it to all
devices, especially mobile.
The fifth anniversary of El HuffPost.
PRISA REVISTAS (MAGAZINES) /
LA FACTORÍA
In 2017, The Factoría– the content factory belonging
to the magazines division PRISA Revistas –
has consolidated its position as a leading company
in the field of branded content publishing, increasing
its turnover from external customers by 39 %.
The Factoría was also a leading producer of branded
content for the Group’s marketing arm, PRISA
Brand Solutions.