SOCIAL RESPONSABILITY
AND SUSTAINABILITY
REPORT
2018
16
MISSION
To contribute to the cultural development
of individuals and to
the progress of society at large,
by delivering high-quality content in
the areas of education, news and information,
and entertainment.
VISION
To set the gold standard as a brand,
worldwide, in culture and education
in Spanish and Portuguese.
VALUES
Connectivity. At PRISA, we are aware of
the importance of being connected and
being accessible in order to share
and collaborate.
Dedication. Our dedication guarantees
value, quality and excellence.
Security. The new digital paradigm requires
us to guarantee a secure environment in
order to maintain our users’ trust.
Integrity. PRISA sees integrity as
encompassing honesty, rigor,
self-criticism, responsibility,
independence and impartiality.
People. Everything we do as a Group revolves
around people.
Pluralism. We see pluralism as embracing
freedom of expression, transparency
and diversity.
Creativity. Creativity is the Group’s most
basic tool in our ongoing drive to
constantly innovate.