PRISA | 67
1 | Year in review 2 | PRISA, a global group 3 | Commitments and future challenges 4 | Sustainability at PRISA 5 | Appendix
faces and devices, continue to be strategic for
Media Capital.
Media Capital, as Portugal’s leading TV company,
is well aware of the impact of its content, and is
committed to maintaining its well-earned reputation
in the area of corporate social responsibility.
One goal is to make use of the project “5 years of
TVI” to develop a number of social actions. We intend
to act in the areas of social inclusion and training,
and engage in all important issues that might
arise in 2018. In this regard, we will involve leading
figures from the different units business and call
on their support to help spread our message and
enhance the initiatives the group. And we’ll involve
the Portuguese public, with special attention paid
to minority communities or communities affected
by natural, social or economic disasters.